For today's newsrooms, the key to success in the digital age lies in the ability to deliver news to customers, regardless of what device or platform they use.

When Miles 33 introduced GN4, a true multi-media newsroom system was born, presenting editors with a system to author content for any destination. Now, with GNXpedio, that content can be delivered to practically any device in use, including iOS devices such as iPhones and iPads, Android phones and tablets, HTML5 websites and even to the Samsung SmartTV platform.

With GN4 and GNXpedio, the focus of publishing returns to being “all about content” as the technology becomes transparent and no longer gets in the way of interacting with your readers.

Using a single system, with simple, common workflows, newsroom staff can now create, archive, edit and deliver any content to any device, easily and without navigating technical hurdles or needing to switch between systems.

Subscription management

GNXpedio protects your content too, thanks to an eCommerce engine that takes care of subscriptions, be it weekly, monthly, quarterly or yearly. The system can even facilitate single copy purchases of your digital, virtual newspaper.

Payments can be completed online, using a payment processor such as Paypal or via the Apple Store, providing options and making it easy for your audience to sign-up.

Once a subscriber, content can be accessed through any device as every edition of your virtual newspaper is kept in the cloud. There, GNXpedio recognises the subscriber’s sign-in information (user name and password) and provides access regardless of what device they chose to view your content.

Content can be presented as a virtual newspaper, complete with page-flips, as a newsreader with scrollable lists and sections or as a hybrid. Whatever the delivery view, your readers will delight in reading your news content.

Monetise your publishing channels

A digital delivery system would not be complete without powerful tools to monetize your valuable content. GNXpedio’s advertising channel does exactly that. Without encumbering upon the reader’s view of their news, you can serve ads in just the way you want. Link into your existing ad server, or just simply use the built-in ad rotator to deliver targeted ads to your audience. Your subscriber data and the location-aware feature of the mobile apps make for valuable input into your audience analysis efforts, making it even easier to create targeted ad campaigns. Ads can be segregated by device too, so you can target just iPad users or just SmartTV viewers. Other monetisation options include tearsheet deliver, promotional coupons, even a "sponsored by . ." option. Read More About Monitising Content >>

Four Screen Strategy

With GN4 and GNXpedio, you can easily implement a four-screen publishing strategy, removing all technological obstacles in reaching readers, wherever they are, on whatever platform they use, smartphone, tablet, computer or TV.

A four screen publishing strategy represents the ultimate in audience reach and it is now possible with Miles 33 solutions.

See also

VirtualNewspaper

Virtual Commerce